A Business Plan for a Start-Up Company

Max-flops

Chapter 4: Results and Analysis

Demographic Results

In the first section, the demographics of the survey will be presented. Different demographic questions were asked to the respondents and the results of these questions are given below.

Collector ID

40% of the respondents in the survey were of the ID 9479067 whereas 28% of the respondents were of the ID 9543526. Only 13% of the respondents were of collector ID 9561709

Collector ID

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

9289210

51

18.5

18.5

18.5

9479067

111

40.2

40.2

58.7

9543526

78

28.3

28.3

87.0

9561709

36

13.0

13.0

100.0

Total

276

100.0

100.0

The highest level of education of the respondents in the survey was 4 years college degree (28%) whereas 21% of the respondents in the sample were of some college (21%). Only 2% of the respondents in the sample had a professional degree.

What is the highest level of education you have completed?

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

High school

9

3.3

4.1

4.1

Some college

57

20.7

26.0

30.1

2 years college degree (associate)

26

9.4

11.9

42.0

4 years college degree(BA, BS)

76

27.5

34.7

76.7

Masters degree

36

13.0

16.4

93.2

Doctoral degree

10

3.6

4.6

97.7

Professional degree

5

1.8

2.3

100.0

Total

219

79.3

100.0

Missing

System

57

20.7

Total

276

100.0

Majority of the participants in the survey were ages between 18-25 (40%) whereas 17% of the respondents had the household income of more than 90,000 and 15% had household income of less than 10,000.

What is your current age ?

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

18-25

110

39.9

50.0

50.0

26-30

21

7.6

9.5

59.5

31-35

23

8.3

10.5

70.0

36-40

20

7.2

9.1

79.1

41-45

10

3.6

4.5

83.6

46-50

16

5.8

7.3

90.9

51-60

15

5.4

6.8

97.7

61-70

4

1.4

1.8

99.5

71-80

1

.4

.5

100.0

Total

220

79.7

100.0

Missing

System

56

20.3

Total

276

100.0

What is your total yearly household income?

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Less than 10,000

42

15.2

19.9

19.9

10,000-19,999

22

8.0

10.4

30.3

20,000-29,999

19

6.9

9.0

39.3

30,000-39,999

15

5.4

7.1

46.4

40,000-49,999

13

4.7

6.2

52.6

50,000-59,999

13

4.7

6.2

58.8

60,000-69,999

9

3.3

4.3

63.0

70,000-79,999

13

4.7

6.2

69.2

80,000-89,999

18

6.5

8.5

77.7

More than 90,000

47

17.0

22.3

100.0

Total

211

76.4

100.0

Missing

System

65

23.6

Total

276

100.0

Survey Question

Respondents were asked of their consent and age before administration of the survey. It was essential for the respondents to be at least 18 years of age. 92% of the respondents out of 276 respondents met the criteria set for the administration of the survey. Only 1 respondent in the survey disagreed to the criteria set for the survey.

To take this survey, you must agree to give your consent and be at least 18 years of age. By clicking yes below, you are agreeing that you meet these two requirements. You are agreeing that you have given your consent to take this survey, and that you are

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Yes

254

92.0

99.6

99.6

No

1

.4

.4

100.0

Total

255

92.4

100.0

Missing

System

21

7.6

Total

276

100.0

87% of the respondents in the survey were the owners of the PC (personal computer) or laptop that is connected to the internet on a daily basis. Only 2% of the respondent in the survey were not owners of PC (personal computer) or laptop that is connected to the internet on a daily basis.

Are you an owner of a PC (personal computer) or laptop that is connected to the internet on a daily basis?

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Yes

241

87.3

98.0

98.0

no

5

1.8

2.0

100.0

Total

246

89.1

100.0

Missing

System

30

10.9

Total

276

100.0

Majority of the respondents in the survey (26.1%) normally leave their computers connected to the internet for 1-4 hours, 21% of the respondents leave their computer connected to the internet for 5-8 hours. 10% of the people leave their computers connected for 9-12 hours. 20% of the respondents leave their computers connected to the internet for more than 19 hours. Only 5% of the respondents leave their computer connected to computer for 12-15 hours.

How long do you normally leave your computer connected to the internet at a given day?

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

1-4 hours

72

26.1

29.5

29.5

5-8 hours

57

20.7

23.4

52.9

9-12hours

28

10.1

11.5

64.3

12-15 hours

19

6.9

7.8

72.1

16 - 19 hours

13

4.7

5.3

77.5

More than 19

55

19.9

22.5

100.0

Total

244

88.4

100.0

Missing

System

32

11.6

Total

276

100.0

The question was asked to the respondent regarding the electricity cost.. It was seen that the majority ...