CABLE CHANNELS

Case Studies

Case Studies

Chapter 15

MySpace is a billion dollar cultural phenomenon that began as a way for people all over the globe to communicate and connect with one another. Since then, it has grown into a medium for artists and thinkers to share their views and talents. MySpace has even become responsible for exposing artists to the mainstream and turning them into stars.

The messages being sent on MySpace vary from advertisements for upcoming movies, albums, and events to advertisements for web agencies promising free products. The messages also include the contents of each member's profile, which include photos, text, music, ...