Competitive Analysis of Construction Industry

Introduction

The main purpose of this paper is to make a competitive analysis on the construction building materials industry. The main companies for this analysis are Vulcan materials, Martin marietta Materials, lafarge north america and Cemex. This paper makes an analysis that what are the forces bringing the changes in the industry and the impact of these changes on the competitive intensity and industry profitability. The strategic moves of rivals have also been discussed in this paper.

Vulcan materials

The main business of Vulcan materials is to produce the construction aggregates and sale them. They produce the construction aggregates for the infrastructure industry and run their main business in United States. The main operations of Valcon materials are in four segments Aggregates, Asphalt Mix, Cement and Concrete (Andreassen, 22). The segment of Aggregates is used to make production of construction aggregates that include recycled concrete, crushed stone and gravel. The company uses its aggregates for the construction projects of both the public and private sectors that include highways, industrial manufacturing facilities, airports, non-residential buildings, water and sewer systems and residential buildings. They also provide their aggregates for the construction of railroad track ballast.

Martin Marietta Materials

Martin Marietta Materials is a leading provider and producer of aggregates which is designed for residential and non-residential construction, agriculture and infrastructure companies. Martin Marietta Materials not only operates in the supply of production of aggregates, but it also makes production of other chemicals which can be processed in industrial, environmental and agricultural applications. The company has segmented into different groups like West Group, Mideast Group, Southeast Group. It has its main collections in the Aggregates business and speciality products segment. The company earns its main revenue from the construction industry.

Lafarge North America

The main operations of Lafarge North America are to build the bridges, buildings and roads across USA and Canada. The company is considered to be the biggest building material manufacturers of North America. Lafarge North America has its operations in almost 600 concrete plants, cement plants and aggregate plants in US and Canada. The company's main business is the sale of asphalt, blocks, gypsum wallboard, concrete pipes and ready-mixed concretes. Different companies use these products for building their residential, utilities, commercial, public and transportation projects. Lafarge North America has its partnership with a France based global building conglomerate Lafarge Group. 20% of the sales of Lafarge group are accounted by Lafarge North America.

CEMEX

The main ...