GLOBAL ENVIRONMENT OF APPLE INC.

Global Environment of Apple Inc.

Global Environment of Apple Inc.

Introduction

Apple Computer Inc., an innovative company operating in the sphere of media and high technology, the global manufacturer, is present in both the production of materials hardware, software and computer programs providing online services. The practical activities that Apple makes its all-round strategic line very confusing. Indeed, it is unclassifiable: one wonders if it is part of the software as Microsoft or Adobe, hardware manufacturers like Siemens or Sony, or fourniteurs services like Utube. Before its overwhelming success in its tracks diversification, the company now spends much of its resources and all suggests that the company navigates its hits commercial markets. In this analysis, the author's main focus on the contemporary issues of apple inc. in terms of global environment. For this purpose, the author highlighted different environmental aspects of the company and also the strategies of the company to develop itself much presentable in the global market (Remley, et. al., 2005, pp. 103-06).

The beginning of adventure

Apple is a multinational company that operates primarily in the area of the new technology. This company was founded by Steve Jobs and Steve Wozniak on 1st April 1976. Their APPLE I called the first computer that was manufactured in their garage in California. It was the first personal computer to be designed to be combined with a keyboard and a monitor for display. They have produced about two hundred craftsmen and sold units through word of mouth to $ 666.66 unit. Initially, their goal was only to make computer applications available to the public. The idea was to design a computer that everyone could utilize. Following through sector development computer, the company has grown and his vision too. Their main goal was have become the best products at the right time has very competitive prices. Apple now displays its presence on a market of new technology and claims recognition it deserves.

The Job:

Apple's mission is to adapt the machine to man. To fully meet needs of its target customers and potential, his job is to manufacture new products information technology and communication excellent whose use is made particularly easy to be accessible to all.

The philosophy of management of apple:

Apple's management is based on his participation personnel. Management Participatory its staff, nicknamed Apple people, comes in large areas of life of the company, which adds to the charisma of its leader. Its corporate culture fosters a balance combining practical intelligence and a good mutual understanding. This is through its culture of excellence that the company has achieved its objectives and its success.

The vision of apple:

Vision of what Apple is very specific to master his craft, and develop the ICT quickly to be the leading company in the world of computing (Apple, 2012).

Discussion

Like almost all current computer companies, Apple outsources Asian companies including Foxconn for the realization of electronic components for its products. Since 2006, many international organizations denounce the working conditions there are inhumane. These working conditions are subject to a detailed investigation on the Wikipedia page dedicated to Foxconn.

In 2009, according to the website China Labour Watch, methods of personnel management of Foxconn, another major subcontractor, are very hard ...