How Graphic Design Communicates With Society: Flowers as inspirations and aesthetics of Visual design

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ABSTRACT

Communication plays a vital role in our society. It is considered to be a mean of communicating the information. Graphics allow people to communicate information graphically; therefore, graphic communication is considered to be an important and relevant skill. Graphic communication permeates in all spheres of life including commerce, education, and industry. In the global markets, graphic communication is considered to be a medium which is vital in all aspects of life. Graphic communication has influenced our society through several ways. Every day, individuals are bombarded with information which contains graphic content for instance, marketing messages, paintings, and others. The purpose of this research is to determine how graphic design communicates with the society. This research has also determined the aesthetics and aspirations of visual messages.  This study will be helpful in determining how graphic design has changed our society.

TABLE OF CONTENTS

ABSTRACTII

CHAPER 1: HOW GRAPHIC DESIGN COMMUNICATES WITH THE SOCIETY?1

INTRODUCTION1

Background of the Study1

Problem Statement3

Purpose Statement4

CHAPTER 2: LIERATURE REVIEW5

Flowers as Aspirations and Aesthetics for Visual Design5

Graphic Design6

Technology In Graphics9

Providing Information11

Persuasion11

Aesthetics12

Flowers as inspirations and aesthetics of Visual design12

Graphic Design's Practical Possibilities14

The Utility of Communication17

CHAPTER 3: METHODOLOGY19

Research Purpose20

Research Method20

CHAPTER 4: CONCLUSION21

Conclusion21

Limitations24

REFERENCES26

CHAPER 1: HOW GRAPHIC DESIGN COMMUNICATES WITH THE SOCIETY?

Introduction

Background of the Study

Communication plays a vital role in our society. It is considered to be a mean of communicating the information. Graphics allow people to communicate information graphically; therefore, graphic communication is considered to be an important and relevant skill. Graphic communication permeates in all spheres of life including commerce, education, and industry. In the global markets, graphic communication is considered to be a medium which is vital in all aspects of life. The development of graphic skills and interpretation is of broad educational value (Aldrich & Sheppard, 2000, pp. 8). Graphic Design products do not have the stability of other institutionalized ties. Arise and have a limited time of life that sometimes does not exceed a week. The constant uncertainty, the complexity of competition, the temporary symbolic value of their products, result in the need for a constant demand for variety. Graphic Design shares the culture of the ephemeral media, which is opposed to the consistency of the more traditional forms. However, ephermal media does not have the same sign for all products. There are productions such as the design of alphabets or a printed image that arise in the long term, while the illustration, advertising, propaganda share a wide transience in ephermal media. There are media whose products are much more ephemeral. Therefore, the impermanence of Graphic Design seems more solid than the rest.

Graphic designers develop the overall layout and production design of magazines, newspapers, journals, corporate reports, and other publications. They also produce promotional displays, packaging, and marketing brochures for products and services, design distinctive logos for products and businesses, and develop signs and signage systems, called environmental graphics, for business and government. An increasing number of graphic designers also are developing material for Internet Web pages, interactive media, and multimedia ...