Integrated Strategy Project- Thermo King Galway

Integrated Strategy Project-Thermo King Galway

Table of Contents

Introduction4

Thermo King Corporation- company overview5

Ingersoll-Rand Company Limited- company overview6

Key challenges6

Key Competitors9

Strategic Direction of Thermo King Galway/ Business transformation model11

Internal Analysis11

Competitive advantage11

Assets & Resources of the company12

GE Social Architecture14

BCG Growth matrix Managing the diversified corporation16

The value chain19

External Analysis24

Porter's five forces model24

Stake holder's Analysis Matrix27

PEST Analysis30

SWOT Analysis for Thermo King Galway34

Henley Transformation framework Implementation35

McKinsey 7s model36

Analysis42

Conclusion43

Recommendations45

References47

Appendices52

Integrated Strategy Project-Thermo King Galway

Introduction

The project discusses the strategic analysis for Thermo King Galway. There is a need for an integrated strategy to be developed for the company according to the internal and external environment that implies on the company. (Wilderom, 2007)The project also includes different business transformation models that are embedded in order to better examine the company's business operations. (Zeidler, 2005) The business environment worldwide has evolved into a global marketplace of opportunity for those who are willing to take the chance to succeed. It is more possible now than ever before for the smallest of businesses to be thrust into international stardom all because of a brilliant idea. In order to take advantage of this opportunistic market, there should be structure in place to nurture the possibility of business transformation taking place as swiftly as possible. (Caves, 2008)

Having a flexible business model can be an advantage to any business, although it does require some careful planning. Some managers and business owners may wonder if it is really worth the trouble, but it is most often the adaptable businesses, the ones that can move and transform with market changes and performance, that do well in the long run. The project also focuses on the Henley Transformational Framework to show how the change will be implemented. (DTI, 2006)

Thermo King Corporation- company overview

Thermo King Corporation, a unit of Ingersoll Rand Company Limited, was founded in 1938 and manufactures transport temperature control systems for a variety of mobile applications, including trailers, truck bodies, buses, shipboard containers and railway cars. (Shelsby, 2005) Thermo King Corporation, a technological leader in mobile temperature control, revolutionized the eating habits of the world. Truck and trailers fitted with Thermo-King self-powered refrigeration units cooled meats, poultry, fruits, and vegetables and permitted consumers to begin enjoying fresh food grown beyond their immediate vicinities. (Finlay, 2008) From 13 plants, Thermo King manufactures mobile temperature control equipment for trucks, trailers, and seagoing containers, as well as air conditioning equipment for buses and rail cars. (Hays, 2006)

Thermo King's Galway operation is a fully integrated company with every aspect of a business incorporated, from product management and research and development, to manufacturing, supply chain, finance and customer services. It also comprises a European Shared Services Centre made up of order management, warranty, treasury and finance. (Kelley, 2007)

Ingersoll-Rand Company Limited- company overview

Ingersoll-Rand Company Limited (Ingersoll) is a leading innovation and solutions provider in the U.S. The company is engaged in providing climate control, security and industrial products. (Oster, 2004) The company operates its business through three reportable segments namely Climate Control Technologies, Industrial Technologies and Security ...