INTERNATIONAL CULTURAL DIFFERENCE

International Cultural Difference in Organisation



International Cultural Difference in Organisation

Introduction to Concept

Cultural differences and barriers to change within Pembroke Power Station is a major issue under today's global business. Cross culture workforce is the primary need of any multinational company like Pembroke Power Station. It can be stated that those who are vested with leadership for global enterprises must be in a position to know what to do when competitive advantage is deteriorating, when change is ever-present, as well as when home base is the globe. It is significant to be aware of the fact that in this era of globalisation, masses from different countries carry their skills across the globe and work in a totally change environment. Its economic, social and political aspects are very influential on the hosting country's policy. Due to unstable regulations which change on daily basis it is needed to draft a method which can facilitate the foreign nationals working at Pembroke Power Station.

With many power stations approaching deadline in 10 to 15 years of time, UK will need about 15-25GW power genesis capacity by 2020. They definitely need to plan fast in order to overcome this dire power need. The new, extremely efficient, “Pembroke Station” powered by gas will hence play a pivotal role in making up the power needs of Great Britain. (Terryville & Jar man, 1981, 295)

Background of Pembroke

Pembroke Power Station is a new build Power station in Pembroke (Welsh).It is the biggest Power station in the UK. It is contracted to Alstom Power and than subcontracted to few smaller companies: Somi Implanti (Italian company), ZRE Katowice (Polish Company), Dorman Engineering (Irish Co), Shaw Group (UK co), Intersperse (welsh co). Alstom employed people from all over the Word (Malaysia, Indie, Switzerland, Poland, Italy, France, Indonesia, Germany, Spain, Mexico, Argentina and many other places). Alstom philosophy is to move their engineers around the Word. Also they subcontract the job to a lot of international companies like Somi implanti (Italian and Portuguese labourer) and ZRE (polish labourers), Dorman (Irish labourers). (Thomas, 2003, 153-156)

In 2007 work started on Pembroke Power Station, on the same site where once located oil-filed powered station was demolished in 2000. The main idea behind the change was a drive to shift from oil-fired power stations to gas fired stations in order to generate eco-friendly electricity. Pembroke Power Station is a CCGT-type power generation unit which will transform natural gas into electricity. It will get its due share of gas from liquefied natural gas (LNG) terminal at Milford Haven despite being directly supplied gas from a gas-field. (Andrew & Michael, 2003, 89-90)

Aims & Objective

This chapter aims at critically evaluating the theory, methodology and scope of cross-cultural industrial and organizational psychology (I/O) research in the past twenty years with a specific emphasis on future directions for the field. In the theory section, we discuss the extent to which and the ways in which the socio-cultural context influences organizational phenomena vis-à-vis other contexts that are both internal and external to ...