MIS Assignment for MBA

MIS Assignment for MBA

Question 1

Strengthening the performance of computer systems and the improvement of network technologies have led to the formation of a new type of economic activity - e-business as a special form of business, which is realized largely through the introduction of information technologies in the production, sale and distribution of goods and services. Examination of the foundations of e-business it is advisable to start with the formalization of the key concepts and definitions of the study domain (Afuah & Tucci, 2003). Used today, definition and interpretation reflect several points of view, which correspond to the training and expertise of these authors' definition, and only partially cover the new developments in the economy. For example, in the definitions of experts of the company IBM "e-business - is the transformation of key business processes using Internet technologies." Encyclopaedia of Internet business adheres to the following interpretation "E-business is any business activity, the possibility of using global information networks to transform the internal and external communications in order to create profits. The business that will be analyzed throughout this paper is Brawny Luggage. The business model that Brawny Luggage is applying is the mixture of Web site services and Store. An indirect monetization of a website or a blog is for providers of services very interesting. In this case, the company does not earn money directly from their website. The company makes their website to market a service that they then made otherwise (whether online or in real life) provided (Kogut, 2003).

This business model is useful and can be very successful because it has a big advantage. You have no ads, etc. on your website. It is best not to fall with the door into the house, but to present your website content as an expert for specific problems and their solution. If you leave this impression on your visitors, then the chances are very good that they want to take your service to complete. The important thing here is to find the right visitors. This class is more important than mass. This is all the stronger because of this business model, especially for limited regional operating companies and service provider is interesting (Salam & Stevens, 2007).

Question 2

Analyzing the characteristics of the global network economy and exploring the experience of enterprises and companies in the field of e-business, you can build a model that reflects the degree of subordination and the interaction of new concepts and categories and the definitions, more appropriate to today's realities. The critical success factor of Brawny Luggage lies in the fact that company is constantly engaging into the e-business by marketing their products and services through their official website (Malhotra, 2001). The website of the company is created in order to create trust among the visitors. For instance, imagine your website as a regional representative who speaks personally with customers and responds to their needs and concerns. Can you get that confidence in your ability to awaken, and then you will successfully ...