STRATEGIC MANAGEMENT

Professional Development for Strategic Managers

Table of Contents

Introduction1

Part I - Strategic Need Analysis of Toyota2

Internal & External Analysis2

Organization Strengths and Weakness3

Personal Skills and Professional Skills Required for Change Initiation at Toyota3

Part 2 - SWOT Analysis of Organization Skill7

Introduction7

Determine skills requirements8

Audit of actual skills8

Determine development needs and plan for training/restructuring9

Part 3 - Professional Development Plan10

Part 4 - Evaluation of Professional Development Plan13

Professional Development Evaluation Methods13

Participants Evaluations13

Practical Demonstrations13

One-on-One Assistance14

Direct Implementation14

Conclusion14

References15

Professional Development for Strategic Managers

Introduction

This research report is based on the development of professional plan for Toyota analysis will include the brief introduction and history about the auto industry in UK. Then the research would be incorporated with the internal & external analysis of Toyota Motors. Further the analysis of previous campaigns and strategies will be taken under consideration along with the analysis and buying behavior of the community.

Further the research plan would address the four basic context of the business field; which will include external, internal, business and customer context. The research plan would include, who are the key stakeholders and their importance. What type of communication need they require in terms of social, political, economic, technological restraints? It will explore the threat and the opportunities that prevail in the pickle industry and what type of internal constraints and opportunities in term of financial, organisation identity, culture, values & beliefs (Jingxue 2011, 18).

This study is divided into two parts. Firstly research will explore the concept of Professional Development Program and its requirements and aims in a holistic context. The main focus of the research is on Development of the plan for the employees of Toyota and its relation with decision that are being developed in long term or short term. The research also analyzes many aspects of budgetary, human resources, legal, and ethical implications on the decisions that are being considered and tries to gauge its effect on overall organizational productivity.

Part I - Strategic Need Analysis of Toyota

Toyota is one of the largest automakers with 7.4 million vehicles sold each year on five continents. With its commitment to its customers and its constant search for improvement, innovation of its Toyota occupies a leading position in the market Auto Asia, has the unique advantage of being the best Japanese brand sold in the United States and to be number one in Europe (Scholes 2008, 502).

Toyota Motors is the runner of the automotive industry. Innovation has been the main reason that they were very prosperous in marketing their vehicles effectively. Pure product life cycle, shown below shows that sales of the above, in the first few months or years, when the goods are in the introductory stage. Constantly introducing new products regularly Toyota's market share held and the initial introduction of automobiles seized most of the customers.

Internal & External Analysis

Based on demographic factors Toyota's marketing plan had to be diversified and they had to focus on developing a marketing plan which will effectively reach its possible target customers. Economics factor contributes to different entities and the government to offer incentives for buying ...