Advertising and the Construction of Violent White Masculinity

Advertising and the Construction of Violent White Masculinity

Introduction

The following paper based on the critique of the article that wrote by Jackson Katz by the name of 'Advertising and the Construction of Violent White Masculinity', in relation with the advertising that highlighted muscularity. From the article perspective, there has been a growing attention that paid in media and cultural studies and also to the power of cultural images of masculinity. However, a very little attention has been paid towards antiviolence activism, and to the relationship. Therefore, the author highlighted that there are significant differences between ...