Assignment 17

Assignment 17

Perfectly Competitive (HP)

Period Ending

Sep 30, 2012

Sep 30, 2011

Total Revenue

$3,151,802

$2,543,894

Net Income

$581,045

$434,186

Net Profit MarginSep 30, 2012Sep 30, 2011

= $581,045/$3,151,802 * 100= $434,186/$2,543,894 * 100

= 18.4%= 17%

The net profit margin has increased since the last year that shows there has been more revenue generated from the previous year from the current investment.

Monopolistic Competition (Kellogg's)

Period Ending

Dec 29, 2012

Dec 31, 2011

Total Revenue

$14,197,000

$13,198,000

Total Income

$961,000

$866,000

Net Profit MarginDec 29, 2012Dec 31, 2011

= $961,000/$14,197,000 * 100= $866,000/$13,198,000 * 100

= 6.8%= 6.6%

There is no big change in the net profit margin since previous year records. A very minor increase of 0.02% is a very minor increase that is also ...