BUSINESS PLAN

Business Plan

Executive summary

The business plan is about the Xstreamgroup which is a freelance company. The company offers a variety of web based solutions. The core business of the company is the web designing. The target market of the company is small businesses. In this business plan of the Xstreamgroup, the business services and the future services is purposed and the marketing analysis has also been done for the company. The distinctive capabilities are also discussed and how these distinctive capabilities differentiate the company with its competitors. The financials of the company is also discussed and how the company should manage its financial position. The business plan has also gives some recommendation about the business, for instance in this business plan it has been suggested to the company to offer some more new services to its customers.

Contents

Introduction4

Objective5

Mission6

Key to Success6

Distinctive Capability6

Target Market7

Services7

Procedure8

Marketing Analysis8

Competitor's analysis8

SWOT Analysis8

Marketing strategy11

Future services12

PEST Analysis13

Financial Consideration14

Projected Cash Flow16

Conclusion17

References18

Introduction

A business plan is the one of the core part of the business. If the business plan of a company is good then the probability of business success is high and if there are problems with the business plan then the probability of the failure of the business is high. A business plan is a report which sets out in item precisely how and why you will run your business, and incorporates everything from how you will elevate it to how you arrangement to reserve it and who your clients will be. Numerous business plans incorporate an area clarifying what number of representatives you will require, at what arrange in the life of the business you will select them and what number of you will select. This aides you to make financial figures, and will encourage you to influence moguls you have thought your business thought through. Redesign your business plan consistently to consider the monetary atmosphere and what's going ahead in the industry to guarantee you dependably have a clear thought which course you will be taking your business in (Nieto et.al, 2011).

The business plan is essential for a business to be successful because it set out an exact plan which will help you confirm if your business thought is achievable or not. By making cash flows, deals and other financial estimates and checking out what kind of target business you can have, you can work out if your thought will act as a business and how effortlessly you will adapt it. Your business plan gives you a spot to record particular objectives and goals for your business, encouraging you to set out obviously how you arrangement to meet the aforementioned objectives and on what kind of timescale, and constraining you to bind to that game plan (Karlsson & Honig, 2009).

I will plan the business for the Xstream group. The Xstream group is a unique and innovative media company. It offers variety of solutions to its customers. The team of the xstream group consists of the employees who carry a variety of skills, their expertise range from database to web ...