Mc Donald's Culture

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Mc Donald's Culture

Introduction

In today's world, the only thing that is constant is change. In order to meet your steps with the rest of the world, it is imperative to adopt these changes. But, adoption of change is not an easy task especially in organizations. It becomes difficult in an organization to adopt and accept changes because in an organization, many different people work together in a particular setting and, whenever change is introduced to they resist these changes. Managers adopt variegated forms, techniques and method to implement these changes. Bringing a change in an organization affects each and every aspect of the organization. The main objective of this paper is to talk about organization change. This paper discusses the culture of McDonald's and some changes that have occurred when the management brought a change.

Discussion

Culture is a shared set of meanings among community of people who develop a common model from shared experiences (Verluyten, 2000, pp. 56-58). So, from this statement of Verluyten one can say that culture for a different region must be different. Every country of the world has a distinct culture of its own. People living in a particular country relate to the norms and values of the society. There are values that are drastically different in various cultures and societies. The dressing pattern, languages spoken, colors, buildings, architecture et al differ in different cultures. Just like countries and geographical regions, organizations also have their own culture in which organizations work and burgeon (Northouse, 2007, 33).

Observation

McDonalds' culture

McDonalds is one of the most robust brand names renowned all over the world. Any part of the globe one trots and one will find some McDonalds outlet in some nook and cranny. Ray Kroc is the person behind the success and growth of McDonalds. As a quintessential American brand, what McDonalds stands for today are American values.

Organizational Culture Typology

Items

Extent to which these items present in McDonalds' culture

Being aggressive

self-enhancement

Flexibility

High

Being organized

High

Decisiveness

Medium

Being encouraging

High

Adaptability

Medium

Being competitive

High

Action orientation

High

Being placid

High

Stability

Medium

Having a clear guiding philosophy

High

Taking initiative

Low

Being easy going

Low

Predictability

Low

Taking individual responsibility

High

Security of employment

High

Informality

Medium

Being innovative

Medium

Opportunities for professional growth

Medium

Developing friends at work

Medium

Respect for the individual's right

High

Being quick to take advantage of opportunities

High

Offers praise for exceptional performance

High

Confronting conflict directly

Low

Fairness

High

A willingness to experiment

Low

High pay for outstanding performance

High

Achievement orientation

High

Fairness

High

Risk tasking

Low

Not being constrained by many rules

Low

Having high expectations for performance

Medium

Being people oriented

High

Being careful

High

Being distinctive-different from others

Medium

Low level of conflict

Low

Emphasizing a single culture throughout the organization

High

Autonomy

High

An emphasis on quality

High

Being demanding

Medium

Sharing information freely

Medium

Being rule oriented

Low

Enthusiasm for the job

High

Being socially responsible

High

Being team oriented

High

Being analytical

High

Having an excellent reputation

High

Fitting in

High

Being specific

Medium

Working long hours

High

Being reflective

High

Working in collaboration with others

Medium

Paying attention to detail

Low

Franchising & McDonald's Expansions

McDonald became a name to reckon with because it also came up with a unique idea and expanded all over the world with the help of franchising that was again another first from McDonalds. It blazed the trail rather than being the follower. Many other fast food organizations followed McDonalds and its approach. The strategies and services became benchmark at McDonalds that others adopted. With the passage, of time tastes and preference ...
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