[Name of the Writer]

[Name of Instructor]

[Subject]

[Date]

Metrosexuality Transforming Male identity

Introduction

Metrosexual is a termed derived from metropolitan and heterosexual, the term was first used in 1994 in order to describe a man who is meticulous about his appearance and grooming, someone who spends a considerate amount of time and money on ameliorating their appearance. The term Metrosexual is closely linked with the term homosexual in order to differentiate between heterosexuals and homosexuals. The term was originated by Mark Simpson in 1994; however it wasn't until 2000 that the term gained global publicity. In 2002 Mark Simpson claimed David Beckam was a Metrosexual and Simpson stated that a typical Metrosexual is a man with money who is in easy reach of the metropolis, where all the fancy shops and hairdressers are located. He might be straight, homosexual or bisexual. A Metrosexual has taken himself as the object of his love and pleasure. Many advertising agencies have adopted this term(Alexander,2012).

Discussion

Thesis Statement

A sociological perspective on how highly influential publications have contributed to the formation of Metrosexual male.

In the 1980's possessing a buffed body proved a guy wasn't gay or had some disease today the trends are drastically changing. In 1997 Leonardo Dicaprio's was termed as a sex symbol based on his gorgeous good looks and his perfect physique. Dicaprio's emergence changed the culture for men; gradually men changed the concept of sexualization by considering Dicaprio sexually appealing not because of his muscles but because of the absence of fat around those muscles. This was the beginning of the shift from orthodox masculinity in the culture.

The media is the primary promoter of metreosexuality, through various modes such as advertisements, magazines, files the media has played a huge role in the spread of metrosexuality. Simply by portraying idolized sports and film star by constantly projecting media personnel's in well tailored suits, trendy hairstyles the media has impacted men unimaginably. The media has made the acceptance of metrosexuality by promoting is further. Metrosexuality as a trend was largely popularized by magazines exclusively dedicated to men. Previously these magazines were confined to pornography and health issues, now ever since the term metrosexual has emerged magazines run articles on which hair products to use, personal grooming, and wardrobe ideas. Some of these high profile magazines include GQ and Men's health. According to Susan Alexander, The images within a magazine are used to firstly create physical insecurity and then provide a solution ...