Sampling Size




Research Proposal

Research Proposal

What is the appropriate sampling size?

When conducting a business research, it is advisable to select a small sample size. This is mainly because a small sample size will increase the pace of the business research process. When selecting the sample population, it is also important to note that the qualitative research method involves taking extensive interviews and devising and distributing questionnaires that, apart from taking much time, also demand a lot of effort on the part of the researcher. As a result, it is advisable to select a small sample population of not more than fifty people. The sample ...
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