THE AIR CAR

The Air Car

[Name of the Writer]

[Name of the Institution]

Table of Contents

Introduction3

Innovation4

Characteristics6

Product life cycle7

Adoption and Diffusion9

Conclusion11

References13

The Air Car

Introduction

We are living in a very mobile society so light utility vehicles (LUV) like bikes and cars are becoming very popular means of independent transportation for short distances. Petrol and diesel which have been the main sources of fuel in the history of transportation, are becoming more expensive and impractical (especially from an environmental standpoint). Such factors are leading vehicle manufacturers to develop vehicles fueled by alternative energies (Adair, 2011, 68). When at present level of technological development fuel-less flying (like birds) i.e., flying based on the use of bio-energy and air power in the atmosphere seems to be almost impossible for human beings then engineers are fascinated at least with the enormous power associated with the human friendly as well as tested source of energy (i.e., air) to make air-powered vehicles as one possible alternative. Engineers are directing their sincere efforts to make use of air as an energy source to run the LUVs which will make future bikes and light/small cars running with air power for daily routine distances and the travel will be free from pollution and cost effective.

Established in 1945, Tata Motors' presence indeed cuts across the length and breadth of India. over 4 million Tata vehicles ply on Indian roads, since the first rolled out in 1954. The company's manufacturing base in India is spread across Jamshedpur (Jharkhand), Pune (Maharashtra), Lucknow (Uttar Pradesh), Pantnagar (Uttarakhand) and Dharwad (Karnataka). The company is establishing a new plant at Sanand (Gujarat). Tata Motors, the first company from India's engineering sector to be listed in the New York Stock Exchange (September 2011), has also emerged as an international automobile company. Tata Motors is also expanding its international footprint, established through exports since 1961. The foundation of the company's growth over the last 50 years is a deep understanding of economic stimuli and customer needs, and the ability to translate them into customer-desired offerings through leading edge R&D. With over 2,000 engineers and scientists, the company's Engineering Research Centre, established in 1966, has enabled pioneering technologies and products. It was Tata Motors, which developed the first indigenously developed Light Commercial Vehicle, India's first Sports Utility Vehicle and, in 1998, the Tata Indica, India's first fully indigenous passenger car. In January 2008, Tata Motors unveiled its People's Car, the Tata Nano, which India and the world have been looking forward to (Adair, 2011, 68).

The years to come will see the introduction of several other innovative vehicles, all rooted in emerging customer needs. Besides product development, R&D is also focussing on environment-friendly technologies in emissions and alternative fuels.

Innovation

Mankind has been making use of uncompressed airpower from centuries in different application viz., windmills, sailing, balloon car, hot air balloon flying and hang gliding etc. The use of compressed air for storing energy is a method that is not only efficient and clean, but also economical and has been used since the 19th century ...