Advertisement Analysis



Advertisements Analysis

Letter

The Restaurant Manager,

ABC Restaurant.

Respected Sir,

This letter is to inform you about the message that the advertisements of the most popular beverages present and demonstrate about the drinks. It is very important to understand that every advertisement has some hidden message behind it and the advertisement describes a complete overview of that particular product. The thesis statement of this letter is “A simple advertisement becomes a great advertisement, if it includes a large promise within it.” The beverages that have been selected to communicate the message of their advertisements are Diet Coke and Bud Light Platinum. Both these beverages are very popular in the market and are recognized and appreciated by their consumers. The basic purpose of presenting the underlined thesis statement with respect to these beverages is that no matter the advertisements of these beverages is very simple, but the advertisements present a clear promise to provide its customers with a quality drink according to their needs.These views have been gathered by observing and surveying the consumers of these beverages at various places like shopping malls, cinemas, restaurant, etc. The voice for the above mentioned information about the products is the consumers of these beverages who really appreciate the taste, appearance and quality of these beverages. The audience which the company targets in order to sell these beverages is different for both the beverages. The target audience for Diet Coke is specifically women and obese people so that they could enjoy this sugar free beverage. The target audience for Bud Light Platinum is usually youngsters who like using alcohol and is fun loving. The voice and audience for both the above mentioned beverages are different but both the beverages are liked and appreciated buy their respective customers.

Yours Respectfully,

ABC.

Advertisement Analysis

The analysis includes the advertisements of two famous and appreciated beverages in the market. The thesis statement that is defined in this respect is “A simple advertisement becomes a great advertisement, if it includes a large promise within it.” The advertisements of both these beverages present simplicity but also provide the customers with the promises that the organizations demonstrate in their advertisements to provide their customers through these beverages. As we all know that Coca Cola is one of the leading brands in the category of colas and soft drinks, and Diet Coke is a beverage of the Coca Cola Company. The purpose of the emergence of Diet Coke is ...