BUSINESS CASE STUDY

Sammie's Printing Services

Executive Summary

This research is the case study about Sammie's printing services. In this study, we try to explore the concept of organization change management in a holistic context. The majority of their work includes bulk printing of leaflets, business cards and other stationery for companies in and around Warwickshire. Sammie's printing services has a comprehensive business scheduled all over the UK, Sammie's Printing Services is very strong institute of in the printing services provider. Their main work is bulk printing of leaflets, business cards and other stationery for companies in and around Warwickshire. Sammie Printing Service's Managing Director recognizes the need to change in order to survive through the recession however, the staff believes in the traditional approach to providing print services. The corporation have no marketing mix, and are change resistant in products, service and customers. Thirdly issue is of the outdated innovation and technology that that company is moving. There is no proper company USP allotted for company. DEF led Sammie's Printing Services according to his own mission and vision. RST started with the change initiation process in early 2008. The most important thing that a company should take into reflection is the employee consideration and benefits. A motivated employee treats the customer well.

Table of Contents

Executive Summaryii

Introduction1

Sammie's Printing Services1

Organizational changes within the last 5 years2

Main Issues2

Issues in the Organization3

Organization Leadership3

Resistance to Change4

Communication Gap5

Technological changes5

De-motivated employee5

Change Initiation Model6

Employee Management6

Implementation of New Technology7

Cost Analysis7

New ERP system8

Issues of Employee9

Sammie's Printing Services

Introduction

About 70% of innovation in the companies' die on the road "or does not lead to what was intended effect. (Harvard Business Review).

This research is the case study about Sammie's printing services. In this study, we try to explore the concept of organization change management in a holistic context. The main focus of the research is on the issues that Sammie's printing services is facing in the managerial as well as occupational psychologist as well, and its relation with resistance to change and the implications of the theories in the company. The research also analyzes many aspects of the changes that can be brought in organizations, and tries to gauge its effect on the overall performances on the company effectiveness and efficiency.

Finally, the research describes various factors which are responsible for the rising problems in the company, and tries to describe the overall effect of the changes that can be brought to the company.

Sammie's Printing Services

Sammie's Printing Services started off as a small business in 1995 with the philosophy to sell products at a moderate price to the customers.. It is a small family run business employing 15 people. The current Managing Director who is the only individual who makes decisions within the organisation. The remaining 14 staff work in the printing room. There are no sales or marketing team. The company began by taking on any work that would come their way whether big or small. The majority of their work includes bulk printing of leaflets, business cards and other stationery for companies in and ...