Case Analysis: Vignette from StarUSA to Star Global

Case Analysis: Vignette from StarUSA to Star Global

Introduction

The president of the StarUSA thinks about the changes he will make to the organization after the resignation from the general manager of Star subsidiary. The company has improved since its inception and became a public limited enterprise in 1956.The subsidiaries of the company are located in different parts of the world and quality assurance and financial controls are handled locally. The product specifications are the same throughout. The CEO thinks the company needs to be globalized with more decision making done centrally.A number of factors control the growth of the company and standardize format of controls may help the company grow.

Thesis statement

This paper talks about the strengths of the company, relationship of policies with the strategies at StarGlobal. Finally, it discusses the ways to reach a synergy between all business units and functions.

Purpose of Paper

The paper discusses the steps that Bob Lewis should master to strengthen the company and analyze its portfolio in detail. Moreover, the policies at StarGlobal must be aligned with the strategies the company follows. It also deliberates on the ways to achieve a synergy between business units and various functions of the different subsidiaries present in different parts of the world.

Overview of the Paper

The paper discusses the SWOT of the company and analyses the portfolio of the company. Further, the paper deliberates on the importance of understanding the policies along with strategies at StarGlobal. There is a strong relationship between procedures and what the company believes in. Finally,the paper confers on the ways to achieve synergy between functions and different business units.

Discussion

The company StarGlobal is a $3.5 billion business with subsidiaries around the world. It was established by an engineer in 1949. The company is known for its world class engineering ...