FAST FOOD ADVERTISEMENT

Excessive advertisement of fast food in low income neighborhoods/communities

Introduction

Effective solution to childhood obesity in the ethnic and socio-economic differences, need to know what the causes of obesity may be particularly popular, or in minority and low-income population increase; aspects of how to understand minorities and low-income families possible social, cultural, Amplification factors and economic environment, leading to the impact of obesity; and determine that the changes in the environment will help reduce obesity in the most part. (Baruffi, 2004)

Thesis Statement

Low income groups are targeted by the fast food advertisements as the children's belonging to these communities are more involved in watching television which in turn makes the aim of the advertisement successful.

Discussion

Studies show that less-financial gain and nonage youngsters are excessively open to the elements to selling actions. An Emperor Basis study discovered that 8 in kids seven-eighteen yrs aged, cultural again employ amusement medium greater than many immature individuals do. Afro-American and Hispanic American pass to a greater extent time seeing Television and films, playing computer game than white young person. Afro-American young's too saw the screen medium than do Hispanic and white, watches and other media and Hispanics significantly more than whites do. (Grier & Brumbaugh, 2006)

Low-income families more time watching television, the media more than the total higher-income children are significantly higher level. In low-income families, who are daytime television audience of consumer's weight, are more likely to watch TV commercials, authoritative and useful in the choice of product, they might choose it to written medium. (Caballero, 2003)

Study found that such advertising may influence and even brief exposure, the children's food preferences. Sixty-three of the mothers said that in the past week asking them to pre-school children's toy advertised on television, 55 percent reported that they had food or drink advertising to pre-school children, and requested ...