Hospitality Industry Issues

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Hospitality Industry Issues

Hospitality Industry Issues

Introduction

Due to political and economic changes that have taken place in the world, have grown the business and cultural ties between the states, which increased contact between firms and increase the number of foreign tourists traveling to the business and personal goals. It became necessary to accommodate guests in comfortable hotels with the appropriate level of service, which has led to the fact that private companies to increase investment in the hotel business. This resulted in projects for the reconstruction of existing and construction of new hotels, the restructuring of hotel management companies, often with the assistance of the leading hotel chains of the West. Foreign hotel chains (primarily American), published in the international market, a new approach to hospitality and make a significant contribution to improving the level of service placement, which is largely ensured by the development of (quantitative increase) and improvement (quality improvement) of the hotel industry .

Contemporary issues in Hospitality Industry

Despite a continued focus on sustainability within the hotel industry, low customer demand and stakeholder pressures have acted as disincentives to the proliferation of sustainable initiatives. A number of studies further suggest that within the tourism industry at large, the expectation that the public sector will take the lead on local environmental management is prevalent. An early assessment that the hospitality industry will no longer be able to ignore its environmental impact as it will have to respond to a number of pressures in part because the green tourist will demand green accommodations is not born out in practice.

Studies conducted in the United States and Scotland in the 1990s concluded that while tourists were supportive of environmental stewardship, willingness to pay for preferential green hotel selection were at best premature assumption. More recent studies indicate that guests view environmental strategies as part of a hotel's basic operations rather than representing a value added or quality attribute where the latter remains far more significant in terms of behavioural intentions and hotel image assessment.

The processes of globalization in the global hospitality industry

Globalization is the process of ever-increasing impact of various factors of international importance (for example, the close economic and political ties, cultural and information exchange) to the social reality in some countries. In a literal sense, the term means "international integration". It can be described as a process by means of which the people of the world are united in a single society. This process - a combination of economic, technological, sociocultural and political forces.

Certainly, globalization has not spared the hotel industry. The idea of forming global alliances has been actively promoted in the United States since the mid 80's. Studies conducted by universities and companies management consulting U.S. global association characterized as true means of winning the major foreign markets and increase competitiveness of transnational companies in America.

Review of the literature showed that, among scientists and management there is no unity of views on the nature of global associations, their strengths, weaknesses and prospects.

Processes of education can be traced in the ...
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