How social networks and Application Stores Helped SME's to transform to global firms?

By



TABLE OF CONTENTS

Background1

Managerial Motivation2

Relevance of the Study2

Research Questions2

Brief Explanation of the Planned Research3

Tentative Conceptual Framework3

Proposed Methodology4

Possible Analysis5

References6

Reflective Report7

How social networks and Application Stores Helped SME's to transform to global firms?



Background

E- Business and e-commerce have become an increasingly important component of the business strategies and is considered to be a strong catalyst for the development of the economy. The incorporation of communications and information technology in the businesses has created a revolution between the relationships that prevails between the organizations and also between the individuals and organizations. The use of communication and information technology in the businesses has increased the productivity and the participation of the customers. It has also increased the customization of the businesses and has even reduced the costs of businesses to a certain extent. The developments in the technologies based on Web and the internet, the differences between the conventional markets and the electronic market place all around the world such as the size of the business are being narrowed with the passage of time (Achrol, 2007, pp. 46).

This is a technique which the companies use in order to the determine the opportunities that are emerging and utilize the skills that are necessary for the human capital to adopt (which includes the intellectual skills) in order to make the most of the opportunities by using as strategy of electronic business. This strategy utilized by the business must be practicable and workable in relation to the information of global millennium and the new economic environment. With the effect of leveling the field of play, electronic commerce has integrated with the most appropriate policy and strategy that helps enable the medium and small sized enterprises in order to be competitive with the companies that possess high amounts of capital and are big in size (Lallana, 1997, pp. 19).

Managerial Motivation

The motivation for the manager will be to make their small and medium sized firms to go global and be present for every consumer around the world. This would help them generate increased profits for the firm and be in competition with the firms that prevail in the global market place.

Relevance of the Study

This study is of utmost significance to the small and medium sized organizations as they can get knowledge and information regarding the opportunities that can help them succeed and become global organizations.

Research Questions

This research study will answer the following research questions

How Social Media and Applications store helped to grow small software firms internationally?

What are major factors that helped to grow in fast pace?

How in Internet Based Environment changed that the shape of classic business models?

Research Objectives

The aim of this research is to assess the way social networks and application stores helped SME's to transform to global firms. In the light of this aim, this research study will meet the following objectives.

To evaluate the reasons due to which the social media and application store has helped to grow the small firms ...