[In What Way Does Holding Formula 1 Event Impact Tourism In Malaysia?]

By

Acknowledgement

I would take this opportunity to thank my research supervisor, family and friends for their support and guidance without which this research would not have been possible.

DECLARATION

I, [type your full first names and surname here], declare that the contents of this dissertation/thesis represent my own unaided work, and that the dissertation/thesis has not previously been submitted for academic examination towards any qualification. Furthermore, it represents my own opinions and not necessarily those of the University.

Signed __________________ Date _________________

Abstract

The reason of this study is to discover the promise of a small-scale sport event as tourist attraction in Malaysia utilising (Leiper's 1990 12) tourist attraction scheme as framework. This paper accounts the outcomes of a study conducted on little scale happening sport tourism in Lake Kenyir Malaysia. The outcomes will show components for example competence mastery and thoughtful components are important variables which inspire people to request hardworking sport-oriented holidays and tourism place. On the other hand, passive sport tourists are inspired by social factors and they require getting away from over stimulating situations. The outcomes will be considered in lightweight of previous outcome in relative to sport tourist motivations and favoured place travelled to attributes. The promise and advantages of little scale sport events as tourist attraction in Malaysia will furthermore be considered in this paper as well as proposals for the local tourism authority.

Contents

ABSTRACTIV

CHAPTER 1: INTRODUCTIONVI

Background of the studyvi

Problem Statementvi

Research Aims and Objectivesvi

Rationale/ Nature of the studyvii

Hypothesis/Research Questionsvii

Research questions can be asked from the spectators for identifying the primary results;vii

CHAPTER 2: LITERATURE REVIEWVIII

CHAPTER 3 METHODOLOGYXXII

Research Designxxii

Primary or lesser / Qualitative or Quantitativexxii

Definition of (Qualitative/Quantitative) Researchxxii

Quantitative Researchxxii

Research Instruments (only for Primary Research)xxiii

Questionnaire (only for Primary Research)xxiii

Sample Size (only for Primary Research)xxv

Sampling and trial dimensions for this studyxxv

CHAPTER 4: RESULTS AND FINDINGSXXVII

CHAPTER 5: CONCLUSION AND RECOMMENDATIONSXXXV

BIBLIOGRAPHYXXXVII

APPENDICESXL

CHAPTER 1: INTRODUCTION

Background of the study

One theory that can be utilised as a framework to realise how sport event may function as a tourist affinity is (Leiper 2004:168) tourist affinity system. According to Leiper, a tourist affinity is “a system comprising of three elements: a tourist or human element, a nucleus or centred element, and a marker or informative element. A tourist affinity comes into reality when the three elements are connected.” The first element comprises of people journeying away from dwelling in seek for persuading leisure related activities. (Coates and Humphreys 1999:601)

Problem Statement

The problem statement for this study will be to find the ways that formula one affects the tourism in Malaysia.

Research Aims and Objectives

What is the potential nuclear element in a tourist attraction?

In the sporting context, what attraction markers do?

Can markers also take the form of news item or publicity regarding a competition and commercial activities of sponsors?

How formula one event holds an impact when it comes to tourism in Malaysia?

Rationale/ Nature of the study

In the fair context, the tourist or human element is varied and diverse and may encompass spectator and participant-based sport events for example

Amateurs taking part in a recreational games ...