TRENDSETTERS

Trendsetters

Trendsetters

1.2 Integrity of Data

With so many personal details being held on a system and even just the purpose for which it is being used means that we would want the system to be secure in a number of ways; this including data integrity and the prevention of unauthorized access. Our Microsoft Access databases are custom built to suit the business needs. The databases utilize the Structured Query Language (SQL) Server to run security and transactions. The SQL server provides client computers with highly efficient access to database files (Douglas, 2004, 12-16). SQL is a relational database management system for building business applications with increased data protection. Information in one database is linked to another database or a spreadsheet on another network or system (Douglas, 2004, 12-16). Access to these databases is very limited because of security. The databases we use hold many information.

1.4. Technology

E-marketing can be used to increase business for the company. E-marketing has the opportunity to reach more people in a short period of time than traditional marketing. The world in which we live today makes it necessary for companies to use this form of marketing to the best of their abilities. Differentiation, segmentation and branding of several methods that a company can use for electronic market (Blythe, 2006, 41). E-marketing can be very useful for a company like fashion. 4Ps of marketing can be used for e-business market business. 4PS marketing product, price, place and promotion. Trendsetter needed only for the successful use of this mixture to become the largest online seller (Blythe, 2006, 41).

First, Trendsetters must have a product that the market finds valuable and relevant. The technology market is constantly changing. The company must anticipate the needs and desires of the consumer ahead of time. E-marketing Trendsetters can help achieve this goal. When consumers buy ...