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New York City. Christmas in New York is spectacular, with some impressive decorations and fantastic shows and entertainments. A visit to the huge kids toy stores FAO Schwarz and Toys R Us in Times Square are truly magical, (Restad 11-89) as...
increasing and more varied, consumers become increasingly demanding. They not only look for good prices and quality products but also good customer service or, in other words, a friendly, pleasant atmosphere, convenience, personalized serv...
impact of CRM. Many organizations have embraced relationship marketing and its focus on customer lifetime value. For example, First Union Corporation in Charlotte, North Carolina recently upgraded his or her customer service call centre’s c...
Cultural Dimensions which include Individualism and Collectivism, Femininity versus Masculinity, Uncertainty Avoidance, Power Distance and Long-term versus Short-term Orientation. The research identified culture as a set of value, beliefs, ...
cultural values have four dimension based on the Hofstede’s model of cultural dimensions (Emery & Tian, 2003, 48; Tian, 2002, 72). The researches related to cross-cultural impact on international consumer behaviour has taken a new turn as t...
why people choose to move from one place to another. Discussion & Analysis The concept of migration refers to the change of residence either permanently or for a certain period. Migratory movement is divided into: emigration, leave the curr...
Best Buy. Besides the loyal Best Buy customers, it also became a centre of attention for the shoppers who are passionate and fanatical about the consumer electronics and entertainment products. The Best Buy’s Customer Loyalty program has gr...