HAIRY DOG

Hairy dog obedience training

Hairy dog obedience training

Introduction

The second part of book 'BUSN Canadian student edition, Introduction to Business' by Kelly, McGowan, McKenzie, Snow (2009, 2010) deals with “Creating a Business'. In this report, a business idea of “Hairy Dog Obedience Training " is provided in the light of the above mentioned chapter.

Executive Summary

Dog training is a billion-dollar industry and growing in double digits as dog owners increasingly realize the benefits of obedience training. Training classes in your home is in a format of one-on-one or group, or if your house is not adequate you can travel to the homes of their customers and to train one-on-one. Similarly, you can also reach agreements with schools and community centers to teach dog obedience classes on weekends and evenings. Many coaches are not currently certified by a recognized association, though that style is changing. If you are solemn about making the dog obedience training career, experts recommend that you receive training to become a coach and obtain required certifications.

Not only certification can be used as a powerful marketing tool to persuade people that you are the right coach for your dog, but has the right credentials also means you can charge a premium for their services. Current rates of household formation in range of about $ 35 to $ 50 per hour and many trainers create different dog training packages for its customers, which include a number of training classes and educational materials in print and video.

Starting Cost: $ 2.000 - $ 20.000

Can be operated part-time: Yes

Hairy Dog is unique in its approach to dog obedience. Instead of dog training, working on the formation of the proprietors on how to train the dog, and help establish clear lines of communication between dog and owner. It establishes clear communication with the dog, and the physical understanding of the dog, and social behavior is most basic lessons to learn.

Hairy dogs will use this strategy to develop long-term satisfied customers. Through the coaching philosophy and approach to customer-centric business, shaggy always win market share.

Hairy Dog is expected to reach profitability for seven months and earn $ 91,000 in income for year three.

Mission

Hairy Dog's mission is to provide the program's best dog training available. We exist to attract and retain customers. When people adhere to this maxim, everything else falls into place. Hairy Dog services exceed the expectations of customers.

Services

Hairy Dog will offer classes in dog obedience for groups and individuals. It will offer three different levels of classes:

Puppy Kindergarten: This class is used to teach dogs the basic commands, socialization skills as well. The course will be an introductory explanation of communication techniques.

Home Obedience Level 1: The objective of this class is that all members of the family dog in a positive and consistent. The family is taught to establish a leadership relationship with the dog. Much of the curriculum used (AKC) American Kennel Club Canine Good Citizen test. This course will provide a basic level of communication ...