IMPORTANCE OF MANAGERS' ROLE

Importance of Managers' Role

Importance of Managers' Role

Managers are building blocks of the organization. A manager performs five basic functions - Planning, organizing, staffing, directing and controlling. At all the levels of management we have managers working there and performing one or more of these managerial functions. A manager's main role is to achieve effective utilization of resources in an organization. He achieves so through coordinated human efforts. A manager has a very important role to play in achieving organizational objectives. He is responsible for aligning the individual's objectives with the organizational objectives. This is very essential for achieving long-term organizational success.

As competitive environments change rapidly, organizations must remain flexible and agile. The death knell for an organization in today's marketplace is resting on past accomplishments. Successful organizations create new ideas and reevaluate their current positions constantly. Innovators and leaders in a market are those who successfully productize these new ideas. Innovative companies can enjoy the benefits of being the market leader. Often, the first company to market a product or service builds a considerable brand and customer loyalty advantage. Early adopters can also deter other companies from entering a market.

A Manager is the one who communicates organizational vision to the employees of the organization. He should ensure that there is effective communication flow in an organization and that there should no misinterpretations taking place.

A manager has crucial role to play in decision making process in an organization. He has to decide how to bring and communicate organizational changes. He plays a major role in setting organizational goals. He has to be in close contact with the employees of the organization. He should understand them and motivate them. He should encourage them so that they can perform effectively. He should praise them when they show brilliant performance and on bad performance, he should give them constructive feedback rather than negative feedback. He should provide them online support and coaching.

managers are primarily responsible for developing a culture of innovation within an organization. To successfully create and manage innovation, managers must tolerate risk and embrace change. Successful organizations encourage employees to take risks, within the bounds of their role. Managers must step back and allow employees to "sink or swim" with their ideas. Not all innovations and ideas will be successful, but managers have to avoid punishing employees for ideas that do not work. Routinely disciplining employees for testing innovative ideas destroys innovation in the long term. The article contrasts this culture of discipline with a culture of innovation, such as at 3M. By encouraging employees by focusing corporate goals on the successful launch of new and innovative products, 3M encourages managers and employees to try new ideas.

Encouraging innovation by itself is not enough. Organizations must also embrace change and proactively creating change in the marketplace. Managers that recognize the direction of a market can avoid reactionary responses. To effectively identify trends in the market, companies must have open lines of communication. Successful organizations, though managed from the top down, will ...