Service Marketing Plan

Service Marketing Plan

Introduction

Our courier service is not just an intangible service; in fact, our service is so efficient and attractive that it has become tangible now. We provide tangible and intangible features in our courier service. Our courier services aim to save time of customer with accuracy, and implement technology to provide best services to the customer. Marketing Goals:

To Attain Profit of $1 million per year

To expand the business by 2014

Tactical Goals

Implement frequent customer's loyalty cards

Feedback programming and customer satisfaction program implementation

Implementing employee's benefits and beneficial customer representative

Social networking advertising and communication with customer

Discounts offers on events and ...