THE MARKETING ENVIRONMENT

The Marketing Environment

The Marketing Environment

Introduction

Marks & Spencer p.l.c. is one of the most recognizable apparel retailers in the UK. The company's shops furthermore deal nourishment and supply economic services. M&S has relished a reliable record of achievement and profitability since its sources, with a worldwide status for its innovative, high value goods and comparable prices.

 

Marks & Spencer Marketing Envirnoment

Marks and Spencer's numerous competitors have taken up and even evolved some of M&S´ best practices to reply more rapidly to market changes. As a outcome, M&S´ market authority is being disputed and the company's market share has been eroded.

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