Virgin Mobile

Virgin Mobile

Decision and Recommendations

According to the analysis, we can give the following recommendations for the various elements tested. The design of marketing strategies is one of the functions of marketing. In order to design strategies in the first place we must analyze our target for that based on this analysis we can design strategies that take care of their needs or desires or take advantage of their characteristics or habits. From the case analysis, we recommend Virgin Mobile to enter with the option number three which is “a whole new plan”. This strategy will help the company to ...