BUSINESS PLAN & REPORT

Business Plan & Report



History of Toothbrush

The toothbrush was not always as we know it. It was invented by the Chinese in the fifteenth century and brought to Europe by travelers. This "brush" hair was made ??of leather Siberian wild boar, which was attached to a handle of bamboo or bone. Many people, however, thought that this boar's hair was very hard. At that time very few people in the western world brushed his teeth, and those who did preferred to those made ??from horse hair, which was softer than the boar.

In Europe, people were more accustomed to use toothpicks after meals. These were made ??of goose feathers and metal (copper or silver). Other animal hair was also used for dental hygiene until the beginning of the twentieth century. But it was the Siberian Boar hair most often used for dental hygiene, so much so that it imported for many years until nylon was invented in 1937 by Wallace H. Carothers at DuPont Laboratories in the United States. In 1938, this new material became the symbol of modernity and prosperity through the marketing of nylon stockings and Dr. West miraculous brushes with nylon bristles of course.

Finally, wild boars were no longer hunted. At the beginning, if it was true that there were many advantages to using this new brush made ??of hair instead of wild boar (which took off from the handle, well dried up or became full of bacteria), consumers were not entirely satisfied. The dissatisfaction was for the following reason: the nylon bristles were too hard and hurt the gums. In 1950 Dupont providing them improved their brush with soft bristles.

Today, toothbrushes are available in a number of brands, types, hardness and colors (Pitt, 2006, pp 53).

Executive Summary Sonic Toothbrushes is a start-up business specializing in hand-made tooth brushes created by Michael Brown, the company founder. The start-up expense for the Sonic Toothbrushes is focused primarily on production and extraction equipment. Michael Brown will invest $50,000. In addition, he will secure a $50,000 SBA loan. Company Locations and Facilities Sonic Toothbrushes is located in a 2,000 square foot manufacturing space in the Sneed Industrial Park in northwest Tracy. These products include herbal tooth brushes, tooth pastes, electronic all in one tooth brushes etc.All Sonic Toothbrushes are made from herbs that are either garden grown or gathered in local fields or wooded areas when they are at their peak of maturity and the concentration of active ingredients is highest. Tooth brushes have grown in popularity with consumers over the past ten years.

Tooth brushes industry exceeded $4.3 billion dollar in sales last year. Where once a customer would have to go to a specialty shop to purchase tooth brushes, now those same product are available at the local supermarket. The demand has created a cottage industry of supplying tooth brushes to companies who then market the product under their own brand name. Sonic Toothbrushes will sell its product line to herbal product ...