CHALLENGE OF ETHICAL BEHAVIOUR

Challenge of Ethical Behaviour



Challenge of Ethical Behaviour

Ethics and business

Ethics is one of the areas of philosophy, showing the differences between good and evil. The word comes from the Greek "ethos" and meant "custom", "custom". Aristotle first used it when conducting research on the life and human behaviour. Ethics regarded as the science of human nature, his actions and motives of his behaviour. The person, who finally formulated the concept of ethics, was the German philosopher Immanuel Kant. He believed that ethics deals with what should be rather than what it is. It is the reflection of Kant which had a great influence on the creation of business ethics. The concept that have not been transformed, still form the basis for reflection on contemporary issues of ethics in the business world. The concept of ethics can be summarized in other words it is a science of morality, a set of rules and social norms of conduct which were found to be valid at the time and place (April et al., 2010, p152- 172).

Ethics in Business World

Ethics in the business world deals with the evaluation and the creation of moral standards that are needed in a specific economic sector. It has a fairly long history and is a type aspect of research ethics. It focuses on human activity in the sphere of business, not dealing with other spheres of his life. Important issues get presented in the form of questions: Such recognition of the most critical issues is a very practical and efficiency of this approach is that through this activity was even better. Ethics in business uses the following concepts:

- Justice;

- Honesty;

- True;

- Right;

This allows to combine the research and analysis of a typical reality prevailing in the field of business. There are three basic types of traditional ethics. They are the determinant of the trends that exist in business ethics (Berenbeim, 2006, 501-504).

Among some ethical guidelines, Jerry White says in the book "Honesty, morality and conscience," we must be fair in everything we do. In the case of employees, they must be asked themselves if they work the whole time and hours to receive the same way the monthly salary. For those who own a business, do you offer the consumer what they promised in the ad?

White also recommends that it should be "total honesty" to employees and customers in ethics. That is why we must ask ourselves if we are honest enough to our business and achievements, for example. Another pattern that this author speaks of "being a servant" in the sense that the business formed by people who should serve and that; therefore, the value will be in the way needs met consumer.

Reasons for ethics are the movement towards ethics of business not presented as a response to poor corporate reputation. No solution of continuity between the scandalous and promises of a better understanding behaviour in ethics. The renewed awareness in the ethics of business supported by the thesis that the ...