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Tata motors who initially aimed it in the Indian domestic market In March 2009. It was given the nickname of ‘’one lac car’’ because of its price which is near Indian one lac rupees. The vision of the chair man of Tata Motors is to make thi...
vs. Mahindra Scorpio vs. Toyota Innova Introduction The Tata Group is the personal multinational conglomerate headquartered in Mumbai, India. Tata Group was very reliant on Indian finances and determined to take the broader place and starte...
Introduction Globalization has left a lasting imprint on the business community. Private and public actors from around the world are increasingly interconnected, materializing through globally disaggregated production value chains, universa...
the automotive industry locally and internationally with the launch of a simple utility with a low price with market penetration pricing strategy. Tata Nano is considered as a city car manufactured by Tata Motors. It is known as the world’s...
Tata Motors owned the cheapest car in the world (The Nano) going at around 2,500 as well as some of the most expensive and luxurious vehicles such as Land Rover and the Jaguar. Though the deal solicited some skepticism based on the fact tha...
and well known name of the automobile industry. Over all these years, the company has been successful to make its place among the top five designers and manufacturers of automobile industry. The firm has developed its image as an innovative...
The Indian automotive industry automotive sector is one of the main branches of the Indian economy, continued economic liberalization over the years, the Government of India has led to the acceptance of India as one of the main lines of bu...