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Date..................................... First of all, it would give me great pleasure to show my gratitude to my professor, for his propositions, remarks, understanding and patience. It would also be an honour to express gratitude to my ...
effectiveness of digital marketing cannot be ignored not only for the SMEs but also for the large firms that need cost competitive strategies. This new channel of marketing has proved itself to be cost effective and easy to use for the offi...
evaluation of the concept of the digital marketing when it comes to the Multinational corporations in Pakistan. ACKNOWLEDGEMENTII DECLARATIONIII ABSTRACTIV CHAPTER 1: INTRODUCTION1 1.1Background of the Study1 1.2Research Aims and Objectives...
effectiveness of digital marketing cannot be ignored not only for the SMEs but also for the large firms that need cost competitive strategies. This new channel of marketing has proved itself to be cost effective and easy to use for the offi...
Marketing involves all the aspects that are undertaken to make the product or service available to the customers. It is also commonly known as the way of selling products to the target customers by attracting them towards the products. When...
marketing environment has many great challenges to executives around the world. The fast changing market structures require an in depth study of environmental factors which are affecting the consumers in making the decision. The companies a...
level of the interest of the customer in the purchase of a product. It also shows the commitment of the customers as to how loyal and committed they are to a particular brand (Kotler, 2008). There are a couple of types of product involveme...